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What is Internet Marketing? Webopedia

http://www.webopedia.com/TERM/I/internet_marketing.html
Internet marketing refers to advertising and marketing efforts that use the Web
and email to drive direct sales via ecommerce.

Interview: Lyndsay Menzies on internet marketing
Scotsman, on Sun, 12 Jul 2015 16:03:45 -0700
Vertigo went on to become Bigmouthmedia (BMM), which in 2006 joined forces with German web marketing outfit Global Media in a deal engineered by private equity group Carlyle. Menzies explains that the tie-up, which saw BMM inherit 12 offices across ten …

Internet Marketing: Strategy, Implementation and Practice
Dave Chaffey, Fiona Ellis-Chadwick, Richard Mayer, Kevin Johnston, published 2009, 702 pages

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